The Rise and Rise of Veganism

With more and more people eating less and less meat, at tastecard we thought it would be a good idea to have a closer look at the rise and rise of veganism in the UK. There are already 1.2 million vegetarians in Britain and now, according to the latest figures from The Vegan Society, there at least 542,000 UK vegans. That’s a figure that is growing exponentially with three and half times as many vegans in 2018 as there were in 2006. But what exactly does being vegan mean?

According to The Vegan Society, “veganism is a way of living which seeks to exclude, as far as is possible and practicable, all forms of exploitation of, and cruelty to, animals for food, clothing or any other purpose”. That’s a pretty broad definition and vegans may vary as to how strictly they enforce those elements. What’s not in doubt however is that vegan diets, vegan recipes, vegan restaurants and restaurants offering vegan meals are now very much in the mainstream.

So, who is embracing this vegan lifestyle and what sorts of delicious vegan meals are on offer in tastecard restaurants?

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Vegans on the March

We’re sure that you’ve seen plenty of vegan recipes in lifestyle magazines and plenty of vegan meals showcased on Instagram by health-obsessed Instagrammers. The number of UK vegan restaurants is also increasing and the quality and choice available getting better and better. Who’s driving this food trend?

The younger generations are increasingly looking for healthier options and vegan meals are a big part of that. Nearly half of all vegans in the UK are aged 15-34 while only 14% of people over 65 follow a vegan lifestyle. According to the Vegan Society, over half of UK adults are buying vegan with half of those surveyed saying they know someone who is vegan. Before you rush off and embrace a vegan diet though, what can you expect to be chowing down on? It’s not all vegan cheese on a salad leaf you know!

Expect the obvious celeriac steaks but also look forward to vegan recipes like tofu chocolate desserts out of tofu, vegan ice-cream and organic dates used for a caramel. That’s a vast improvement on the past where vegan burgers could in fact mean a burger bun with iceberg lettuce and a couple of slice of tomato inside. Even Guinness went fully vegan this year when they took out the last non-vegan ingredients from their famous beer.

There are of course plenty of vegan and vegetarian restaurants in the tastecard network. You can find our vegan restaurants using the search function on our home page. Just like any other type of cuisine, you can enjoy vegan restaurant meals at ‘amaizeing’ discount deals like 2 for 1 meals or 50% off food with your dining club card!

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Save Money. Eat Out. Try tastecard today for £1, get 2 For 1  restaurant discounts with our exclusive dining out club card.

Great Vegan Restaurant Deals on tastecard

We have a lot of great vegetarian and vegan restaurants on tastecard. On a vegan diet, love vegan cheese or just looking for healthier options when you dine out next? Check out our blog post on Top Vegan Restaurants to Dine Out at for more detailed information on some of our favourite vegan restaurants.

While not every tastecard restaurant offers vegan meals, you’ll find some of our favourite chain restaurants like Pizza Hut and Zizzi offer delicious vegan options for you to enjoy even when you’re not already a vegan!

Let us know if you’re thinking of changing to a vegan diet through our social media channels. Join our members on tastecard Twitter, Instagram or Facebook and keep up to date with everything tastecard.

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Save Money. Eat Out. Try tastecard today for £1, get 2 For 1  restaurant discounts with our exclusive dining out club card.

A Diet of Healthy Restaurant Offers

A large attraction of the vegan lifestyle is the healthy benefits associated with a pure plant-based regime. At the UK’s largest dining club, we promote healthily low restaurant deals and offers so you can thrive on savings every time you eat out. We could call it the “Save Money. Eat Out.” diet!

With tastecard you get 2 for 1 restaurant deals or 50% off food at thousands of restaurants, vegan, vegetarian, Indian or Italian. No need to look for unhealthy voucher codes or online restaurant vouchers when you’re a dining club member.

Not a member? Not a problem. Join tastecard for only £1 for 60 days and eat out at a healthy discount. Try tastecard today for the best vegan restaurants and the best restaurant savings.

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Save Money. Eat Out. Try tastecard today for £1, get 2 For 1  restaurant discounts with our exclusive dining out club card.